Business Cash Flow Management in 9 Easy Steps
Cash flow is the lifeblood of
any business and key to its ongoing success. However, managing it effectively
is also one of the biggest challenges small-to-medium enterprise (SME) owners
face. Research conducted by online accounting leader Xero revealed that only
49% of Australian small business owners enjoyed positive cash flow in
February 2020. Although business cash flow management is a common problem for
entrepreneurs everywhere, there are reliable solutions that can address cash
flow problems for greater peace of mind. Here are 9 easy steps to help you
improve your cash flow and set a solid foundation for future success:
The 9
steps to easy business cash flow management
1. Get your accounts in order for better cash flow
management
The
first step to effective business cash flow management is to get your
books in order, so you know exactly how much money is coming into your
business, versus how much money is going out. Powerful, cloud-based online
accounting programs such as Xero make the task of tracking your
income and expenses super easy, with this data available at your fingertips
from anywhere. Yet research shows up to 45% of Australian small businesses
don’t use any accounting software to maintain accurate, up-to-date financial
records – a missed opportunity!
2. Create a cash flow statement
With
your books in order, the next step is to create a cash flow statement –
a simple document for cash flow analysis that shows the level of funds left in
your business’s bank account at the end of every month.
If
more money came into your account than went out, this is called positive cash
flow, a good sign your business can meet its current operating expenses without
needing to take on additional debt. While negative cash flow, more money
leaving your account than entering, means a closer look at your spending habits
and that a sales strategy is needed to correct course before this becomes a
bigger problem.
3. Implement credit policies and procedures
One
of the biggest (and most annoying) factors hindering a business’s cash flow are
late payments from customers. We’ve all been there before, by forgetting to pay
an invoice on time amidst our busy lives, or occasionally not receiving one at
all.
In
fact, research by Moula revealed that 65% of Australian SME customers don’t pay
their invoices on time, so this is quite a common problem. To address this
issue and avoid having to regularly chase up money you’re owed,
implementing credit policies and procedures can make a big difference.
This
includes everything from requiring a credit application from every business you
work with that requests payment terms, checking credit references, invoicing
quickly and following up immediately when payments are late.
4. Know your average debtor days
A
key tip for helping you get paid on time and therefore achieving effective
business cash flow management is to know your average debtor days –
the typical number of days it takes your customers to pay you after you send
them an invoice. Once you know this important figure, you can then track the
effectiveness of the steps you’re taking to get money flowing into your
business sooner.
5. Make it easy for customers to pay you
One
of the easiest ways to improve your business’s cash flow is to make it as
simple as possible for customers to pay you in the first place. This can be
achieved by using a clear and straightforward invoice template that shows all
the ways you accept payments – such as EFT, credit cards or other facilities.
Also ensure the amounts on your invoice are correct, as well as the address and
name of the relevant person. Include a purchase order (PO) number if one was
provided and consider becoming a merchant with Moula Pay for easy,
instant payment.
6. Offer a small discount for early payment
A
popular incentive that’s been consistently proven over time is to offer your
customers a small discount for early payment. The amount is entirely up to you
and dependent on your financial capacity. For example, a 2% discount if an
invoice is paid within 10 days could be the carrot that gives your funds a
welcome boost.
7. Ask for extended payment terms from suppliers
While
the previous four steps have covered how you can get customers to pay you
faster, another effective business cash flow management strategy is to ask your
suppliers if they’re willing to extend their own payment terms. For example, if
a supplier currently requires payment within 15 days of issuing an invoice,
asking them politely if they can extend their terms to 30 days means you’ll
have more cash in the bank to cover your own expenses in the meantime. The more
you purchase from a supplier, the greater your bargaining power will be.
8. Negotiate for lower prices on purchases
All
the tips so far have focused on maintaining and improving your business’s
income. On the other side of the cash flow equation are your expenses. One
effective way to cut these are by asking your suppliers for discounts on
products and services you regularly purchase. Even small discounts can add up
over time and have a big, positive impact on your overall financial situation.
9. Get short-term business finance to improve cash
flow management
Finally,
there’s always the option of accessing short-term finance in the form of a business
loan, to immediately boost your business’s cash flow and expand your
entrepreneurial endeavours. Online business lenders like Moula have
dramatically simplified the application process, so the money can hit your
account faster and you can seize the opportunities offered by an uncertain and
ever-changing economy as soon as they arise. Your blog post content here…
For
more information on cash flow management check out our blog on 5 Tips to Improve Your
Cashflow.
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